Four things a print shop actually needs
A surface that prints the same way every time, a size run that covers the orders that arrive, a reorder that matches the previous batch, and a price that leaves margin after ink and labour.
Everything else — brand story, fashion credentials — is irrelevant to a shop whose customer asked for "200 white tees by Friday".
Consistency is the product
The failure that hurts most is not a bad shirt, it is a different shirt: the reorder that is half a shade off, or a gram lighter, or has a collar that sits differently. The customer notices, and the shop takes the blame.
Ask for a physical swatch with the first order and keep it. It is the only reliable reference for the second order.
Size runs decide whether you can say yes
Shops lose orders because they cannot supply 3XL, not because the white is slightly warm. Our range runs to 6XL on several styles and to 5XL on most of the washed range.
If your customers are sports clubs or trades, check the extended sizes before quoting, not after.
What we hold for printers
23 styles from $3.00, 6 of them at 200gsm or below for promotional work and 14 at 230gsm and above for retail-weight and streetwear jobs.
Minimum is 100 pieces per style and colour, sizes mixable inside one colour — which is the number a small shop can actually commit to.